Bristol-based recruitment firm RSG Sanderson is relatively new to social media but they’ve cottoned on fast. As well as a variety of Twitter feeds and a well-established LinkedIn presence they now publish 10 separate blogs - yes, 10! Here is the reasoning behind that strategy. An experiment in social media RSG Sanderson is a long-established independent recruitment [...]

Your inbox (and head) is no doubt brimming with good advice & resolutions for the coming year. If you are still grappling for clarity on the marketing aspects, here are a few recommendations to build into your plan: 1. Make your web strategy bigger than your website Your website is a vital marketing tool but it’s not the only place on the [...]

In these still uncertain times most professional service businesses are thinking hard about how to attract new customers and win business. Many companies had no burning need for a formal approach to marketing in the boom years. They comfortably relied on repeat business and referrals and their companies grew very successfully as a result, thank you very much. Times have changed. The old methods [...]